Media, copy, translation, reach and timing are set up in one place, and it runs after you approve. Accounts across 6 platforms share the same composition, and where each piece went, when, and whether it landed is all visible in the publishing centre.
Posting the same thing manually to 30 accounts eats my whole morning
One composition links to many accounts and platforms, and tasks are generated per account. Going from 5 accounts to 50 doesn't change what you do.
We sell in several languages and the copy gets rewritten from scratch for each one
One source text translates into your target languages and is allocated by each account's region. You can edit each translation before it goes out; nothing is pushed straight through.
A scheduled post never went out and we only noticed days later
Every task carries a draft or published status. Failures stay on the list with their reason instead of disappearing quietly.
Media is scattered across several people's laptops and drives and nobody knows which image we already used
Images and video go into one media library and are referenced at publishing time. You can trace which tasks used a given asset.
Approval doesn't get skipped. Once content is out it's publicly visible on the platform, and deleting it still leaves a trace — so the last gate before anything goes out is a person reading it.
Pick accounts from the ready-to-post pool and set the platform, post type and environment. Accounts below the readiness bar aren't in the pool.
Copy is drafted for the topic and the platform's conventions, images or video are pulled from the media library, and translations are produced alongside when you need them.
Review the copy, media, translations and post times one by one. Edit them, send them back for a rewrite, or approve only part of the batch to start with.
Tasks are spread across active hours in each account's region rather than fired all at once. Scheduled and recurring runs are both supported.
Successful tasks get their platform link filled in; failures go to the list with their reason. After fixing, resend only the ones that failed.
The AI doesn't judge whether content is fit to publish. Brand voice, platform community rules, local cultural lines, whether the promotion details are current — only you know those, and publishing can't be taken back. So this step has no automatic mode.
Every task in one place. Filter by account, platform, status and date, with drafts and published posts viewed separately.
Drafts for the topic and the platform's conventions — and a draft is what you get. Send it back for a rewrite or edit just one passage.
Upload images and video and manage them in one place, referenced at publishing time. Reuse an asset across tasks and trace where it's been used.
One source text into your target languages, allocated by account region. Every translation is editable before it posts.
Tasks are laid into active hours for the account's region, avoiding local overnight windows and simultaneous batch posting.
Post once at a set time or repeat on a cycle. Once generated, a schedule can still be paused and rearranged.
One composition links to many accounts and platforms, generating a task per account, with the post type and environment set as you choose.
Save the account sets, pacing and publishing parameters you use often as a template, and apply it to the next batch.
The Publisher is software. The accounts, environments and network it works through are separate. We spell that out so you don't plan against the wrong cost.
The Publisher only draws from the Account warmer's ready-to-post pool. Accounts below target are never scheduled.
Collected competitor content and media enter the media library, ready to draw on when composing.
Enquiries generated by a post go to the Conversation agent for follow-up, with the high-intent ones handed to a human.
When breaking down the goal it decides what to post, how much, and on which platforms, then brings the open items to you.
We wouldn't advise it, and the system doesn't offer that path. What AI produces is a draft: it doesn't know this season's promotional pricing, which phrasings your legal team has ruled out, or whether a particular joke crosses a line locally. The quality is usually good enough as a starting point — what it saves is the time to write from nothing, not the time to review. Approval is a required step in the workflow.
It depends on how many usable accounts and environments you have; the composition itself imposes no limit. Real throughput comes down to the number of environments, the number of cloud phones and your scheduling windows — cram too many tasks into one window and the surplus gets pushed later, so spread the pace out rather than stacking it on one point.
6 platforms: WhatsApp, Telegram, Reddit, X, YouTube and Facebook. Supported post types differ by platform (image posts, video, short-form), and setup shows the options each one allows.
For everyday marketing copy it generally holds up. Have a person check technical terms, brand names and anything with legal weight. Translations appear next to the source text at approval and can be edited one by one. In markets that matter, review the first batch by hand, confirm the voice is right, then open up the pace.
Failed tasks stay on the list with their reason — usually an expired session, media that doesn't meet the platform's specs, or content the platform blocked. Once the cause is fixed, resend only the failures rather than rerunning the batch. Repeated failures on one account pause its remaining tasks and alert you.
Yes. Task statuses and live links can be exported, or connected through the API and webhooks. Useful for pulling results into your own reporting, or letting an external system trigger publishing tasks.
A consultant will put together a concrete scheduling recommendation and resource quote around your platforms, account count and content capacity.